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    更新于 1月15日

    Strategy General Manager(前三個月外包)

    4萬-7萬
    • 上海靜安區(qū)
    • 10年以上
    • 本科
    • 全職
    • 招1人

    職位描述

    We are recruiting for a temporary business director to join our strategy team. This is a unique and exciting opportunity at the intersection of communications planning and media strategy for a world-leading FMCG brands. In this highly collaborative role, you will work closely with the media planning team as well as creative, social and shopper agencies to develop insight-based, innovative, and integrated communications plans that drive brand and business growth.

    You will report to the Chief Strategy Officer, Essence Mediacom China and part of the strategy team while working for 2 leading FMCG client. The EssenceMediacom Strategy team is a highly profession team that plays a backbone role to elevate the quality of our recommendations and proposals to clients and for pitches.

    You will replace one of our most senior strategies during a sabbatical leave.

    3 Best Things about the Role:

    1. Elevated strategy works. This job is about bringing solid analytics and translating MediaComs strategic blueprints into strong client works. Using the analytical tools and data sources enable to deliver POVs based on fact based insight and learnings.

    2. Culture of Collaboration: You will have the opportunity to work with diverse, best-in-class experts across EssenceMediacom and WPP who enjoy working together and learning from one another

    3. Visibility and Mentorship: In a key role on major clients, you will directly interact with senior clients as well as mentor a team of strategists in the day to day work.

    Measures of Success:

    · Stakeholder satisfaction (quality of strategic thinking)

    · Growth mindset (learning agility)

    · Make it happen (successful activations)

    · Industry recognition (award wins, PR coverage)

    Responsibilities of The Role:

    · Analyze consumer panel and platform data, industry reports and social listening trends to generate compelling insights as the basis for communications strategies

    · Develop strategic direction for annual plans and campaigns and work with the planning team to land strategy to compelling media planning, activation and ideas

    · Establish KPIs and measurement approach based on campaign objectives

    · Keep up-to-date with media trends and platform innovations

    · Propose, manage and deliver thought leadership projects

    Skills and qualifications required:

    · Mindset is crucial to success in this role. We’re looking for an open-minded, ambitious individual with a ‘can-do’ attitude and a strong sense of ownership. You will have a desire not just to develop great strategic thinking, but also to help our planners turn it into award-winning executions across any channel.

    · You’ll have solid strategic and problem-solving capabilities and will be comfortable with analyzing and synthesizing different types of data to develop insights and implications. You will have the ability to fuse qualitative and quantitative thinking, simplifying complexity to storytelling clear solutions.

    · You’ll have a strong grasp of how media works. This means you may work in a strategy role at another media agency or you may be a strategist at another type of agency with experience in connections planning.

    · You will excel at influencing stakeholders and enjoy collaborating with cross-functional experts in a matrix environment.

    · You must have excellent communication skills – fluent written and spoken English and Chinese are a must – as you will be working closely with foreign and Chinese clients as well as local media partners.

    · Develop and facilitate workshops, both internal & with clients

    Craft award entries for major global, regional and local awards

    工作地點

    上海市靜安區(qū)恒豐路399號

    職位發(fā)布者

    吳媚/經(jīng)理

    立即溝通
    公司Logo上海中智項目外包咨詢服務有限公司
    上海中智項目外包咨詢服務有限公司隸屬于中智上海的全資子公司,是一家面向廣大客戶提供項目外包、靈活用工服務的優(yōu)質(zhì)外包供應商。秉承了中智集團的“孕育擴展中國的智力服務業(yè),使之成為未來的主導產(chǎn)業(yè),由此推動中國經(jīng)濟的成長并深刻影響中國民眾生活”這一共同使命。公司自成立發(fā)展至今,經(jīng)與上千家各行業(yè)的企業(yè)成功合作,為這些企業(yè)在業(yè)務快速發(fā)展中提供業(yè)務幫助,其中全球500強企業(yè)占比超過50%,涉及制造業(yè)、金融業(yè)、化工業(yè)、醫(yī)藥業(yè)、奢侈品與消費品、進出口貿(mào)易等行業(yè),并且與服務客戶建立了良好的合作伙伴關系。公司以不懈追求卓越的精神,堅持傳承與創(chuàng)新,積極探索企業(yè)發(fā)展的新方向、新路徑,推動企業(yè)實現(xiàn)新發(fā)展,繼續(xù)強化質(zhì)量意識,加強質(zhì)量管理,落實質(zhì)量責任,提高服務質(zhì)量,進而為將上海建設成“具有國際競爭力的質(zhì)量高地”作出更大的貢獻。官方公眾號:中智急聘職通車求職顧問微信:offerlai_001(申請時備注智聯(lián))聯(lián)系電話:021-33978579
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